The 'logo' has been around for thousands of years. Humans have been identifying and differentiating themselves using emblems throughout history's earliest symbolic work - communicating though hieroglyphics, ancient religious symbolism and later royal family crests.

A logo today has become much more. Its become a signature of a 'brand' - representing values and aspirations. Its a unique mark, symbol, typographic element or Smudge!

The following are a few Smudges...